Belonging to the production of tractors and agricultural machinery, the company distributes through a network of dealers with the brands SAME, Deutz-Fahr, Lamborghini tractors, Hürlimann and Grégoire.
Profiling end customers in order to communicate dedicated after-sales promotions with a view to loyalty and continuous dialogue. Measuring the redemption of promotions by involving dealers who also have an APP. Integrating fleet management services into the APP to increase the appeal and usefulness of the APP for the end user as well as promote maintenance services.
Functional analysis and development of the back end platform and customer / dealer APP at European level. End User APP includes: My tractors (Warranties and Maintenance details), Tractor Promotions, Dedicated AfterSales Promotions, Fleet Management, Survey, News and Push Notifications. APP Dealer, on the other hand: Sales management, Surveys and Events / meetings.
Creation of promotional videos and video tutorials for corporate communication