In addition to the digital marketing sector, our agency offers billboard services on outdoor signage. Although the advertising world is progressively digitizing, this more classic type of advertising remains a fundamental and essential aspect: let’s see together why.
Why are billboards important?
Thanks to their widespread presence and strategic positioning in the busiest points of the city, billboards have the power to easily reach a large and diversified target of people who could turn into future customers. This type of advertising is particularly important and strategic in densely inhabited cities such as Milan, where the flow of people traveling the streets is significant; the goal therefore becomes to be able to intercept and capture the gaze of passers-by in order to impress the advertising message in their memory and at the same time strengthen and make the brand image recognizable.
The role of graphic creation assumes fundamental importance to achieve this goal.
Our service and why you should choose us
Thanks to specialized partners, our agency is able to offer a complete 360 ° service that touches all aspects of the process of creating the advertising poster campaign: from strategic planning of advertising spaces, to graphic design up to production. , the posting of advertising billboards and the creation of receipts.
Formats and types of billboards
A billboard advertising campaign can be created in different formats: 100 × 140 signs on light poles, 6 × 3 posters, maxi systems or maxi billboards, LED screens, systems on railway over bridges and road signs for both permanent and temporary lease ( minimum period on air established at national level: 14 days), street banners and banners and finally banners.
There is another format of billboard advertising campaign and it is that relating to high traffic places, such as shopping centers, stations and airports, where it is also possible to address potential international customers. It is possible to create circuits using these types of formats, in order to cover the city in a capillary way.