Pliva

Croatian Pharmaceutical Company based in Zagreb; Pliva exports its products to over 30 countries around the world, including Italy, and is a leader in the pharmaceutical field throughout Central and Eastern Europe.

Creating a smart tool to connect the parent company, agents and end customers (pharmacies) with an automated and flexible flow for taking orders and managing the customer portfolio for each agent.

The app allows users to receive reminders and news, to identify the pharmacies closest to their location and to inform them about the correct lifestyle (diet and meal suggestions). Thanks to the AR features, the user scans the packaging of a Pliva drug and the app returns specific content in real time (brochures, medical advice and suggestions).